PUNE: Early starters juggle books and businesses as they aspire to set up future brands Ambitious is a word that strongly describes Yashna Dave, a 21-year old student of graphic design who has been running two small businesses. Her first venture -The House of Whims -is a range of handmade jewellery. The second one, Cattywampus Design Works, is actually an upand-coming design firm. Both ventures are responsible for a steady Rs 10,000 to Rs 12,000 every month. For enterprises that need just a few hours of attention from a 21-year-old, those are significant sums.
"I have always been enterprising and almost always, a one-woman army . Fresh out of school, I started an upcycling venture called The Garage Sale. I would collect all sorts of recyclable waste from different locations and create something out of them. They would then be put up for sale.So, from creating jewellery out of electric cables to lamps out of bottles and discarded cans, I've done it all," says the student of P.A. Inamdar College of Visual Effects, Design & Art.
Design was always the first love for Yashna and she hopes to make it big in the field.
"It combines my two favouring pasttimes -lazing around and creating usable objects from the scratch. I can sit at one spot for hours and at the end of it, I would've created something. As for design, I scour the Web for open source software I can train myself on." Yashna is currently pursuing a degree in graphics and animation -a fast growing sector that's riding high on the world's need for creative products. In fact, firms are reaching out to student freelancers like Yashna for event-related projects.
"I have always been enterprising and almost always, a one-woman army . Fresh out of school, I started an upcycling venture called The Garage Sale. I would collect all sorts of recyclable waste from different locations and create something out of them. They would then be put up for sale.So, from creating jewellery out of electric cables to lamps out of bottles and discarded cans, I've done it all," says the student of P.A. Inamdar College of Visual Effects, Design & Art.
Design was always the first love for Yashna and she hopes to make it big in the field.
"It combines my two favouring pasttimes -lazing around and creating usable objects from the scratch. I can sit at one spot for hours and at the end of it, I would've created something. As for design, I scour the Web for open source software I can train myself on." Yashna is currently pursuing a degree in graphics and animation -a fast growing sector that's riding high on the world's need for creative products. In fact, firms are reaching out to student freelancers like Yashna for event-related projects.
"My first project was for an event in Hinjewadi. I was nervous and worked day and night to perfect my designs.The fact that my work was well received encouraged me to dive deeper into the industry and learn more. I have now started taking up freelance projects for clients looking for logo designs, brochures, pamphlets, etc. I keep my rates nominal because I wish to support start-ups," says Yashna.
Family support, she says, has helped her juggle education and entrepreneurship.
"It isn't easy to handle books and a business. I'm grateful I have patient clients and parents." The youngster then, is part of a wave of re sponsible small businesses mushrooming across the country. A typical day for this , lot starts early and ends late -a schedule that rarely shifts.
"Why do it do it? Because I absolutely love the sense of independence," says Yashna.
Family support, she says, has helped her juggle education and entrepreneurship.
"It isn't easy to handle books and a business. I'm grateful I have patient clients and parents." The youngster then, is part of a wave of re sponsible small businesses mushrooming across the country. A typical day for this , lot starts early and ends late -a schedule that rarely shifts.
"Why do it do it? Because I absolutely love the sense of independence," says Yashna.
Resource : http://timesofindia.indiatimes.com/city/pune/young-enterprising-quick-off-the-blocks/articleshow/59858266.cms
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